GOIL honours Kojo Bonsu for role in rebranding

GOIL, the premier indigenous oil marketing company (OMC) in the country has honoured Mr Kojo Bonsu, the Chief Executive of the Kumasi Metropolitan Assembly (KMA), for being the brain behind the rebranding exercise the company undertook four years ago.

The rebranding exercise has propelled GOIL to the number one position in retailing among OMCs in Ghana.

In a citation signed by the Managing Director of GOIL, Mr Patrick A.K. Akorli, GOIL recalled that Mr Bonsu was appointed a board member of the company in July, 2009 and served in that capacity till April 2015, and as acting Managing Director in 2011, during which periods colossal decisions to transform GOIL were taken.

“You were the key advocate on the board when the monumental decision to rebrand GOIL was taken – the results of which have seen GOIL being propelled to the number one position (retail) among oil marketing companies in Ghana”.

“During your time on the board, you also served as the acting Managing Director from July, 2011 to February 2012.

Among your key achievements then was the launch by GOIL of the “Super Taxi” and “Power Trotro” range of GOIL lubricants”.

“For the above reasons, and generally for the part you played as a board member in the GOIL story, we honour you with this citation as a testimony of a job well done, and to say “YƐ Da Woase,” Thank you, Honourable Mr Kojo Bonsu”, the citation concluded.