Dalex Finance re-launches flagship 'Cash Dash' promotion

Dalex Finance and Leasing Company Limited, a leading non-bank financial Institution, has re-launched its ‘Cash Dash’ promotion, dubbed: “Dalex Paddy,” to offer free cash to public workers.

The promotion follows the huge profit made by the company last year compelling management to declare 2014 the “banner year for business”, and to reward Dalex customers for the tremendous growth.

The company is offering GH¢25,00 for a loan facility of GH¢500- GH¢1,000; GH¢50.00 for GH¢1,000- GH¢4,000; GH¢100 for GH¢4000- GH¢7,000; GH¢250 for GH¢7000- GH¢10,000 and GH¢500 for GH¢10,000- GH¢20,000

Speaking on the theme for the promotion: “We do different,” Mr Joe Jackson, Director of Operations of Dalex told a media briefing in Accra that the offer runs from July 16- September 30 and about 1,500 sales personnel deployed in the more than 30 sales offices would be everywhere in the country to offer the service.

He said last year Dalex disbursed 65 per cent loans to more than 21,000 public sector workers through a partnership with the Business Edge Programme of International Finance Corporation, bothering on the core ethical issues of Care, Honesty, Availability, Respect, Trust and Secrets.

Mr Ken Kwamina Thompson, Chief Executive Officer of Dalex Finance, rated 16th on Ghana’s Class 100, said from 2015-2017 the company wants to become a financial services group spanning corporate finance, private equity and small and medium scale finance and real estates finance.

He said next year, the company would initiate a GH¢1.00 micro investment product that would operate with a phone number and account number with services rendered through the commercial banks and mobile money.

Dalex Finance and Leasing Company Limited is a Ghanaian non-bank financial institution, licensed and regulated by the Bank of Ghana and has been in operation since 2006. — GB